The Cake Boss Visits NYC Apprenticeship


When was the last time a reality TV star showed up at a middle school to talk business? Just last month, actually! Rebecca Carvatt, Jeffrey Nolletti, Ken Bounds, Eileen Miller, and Swee Yen Yeoh from Ernst & Young have been leading a cupcake business apprenticeship at the Urban Assembly Institute for New Technology and recently, invited Mauro from the show Cake Boss to check out their class. Students had the opportunity to ask Mauro what it takes to run a business and also got to share what they’ve been learning about budgeting, marketing strategies, product production, and distribution. Thanks to the Ernst and Young team and Mauro, these apprentices now know how one small idea can turn into a multi-million dollar corporation.